Offrir une bonne expérience mobile à ses clients, doit avant tout répondre aux nouveaux usages clients. En effet, depuis l’émergence des smartphones en 2007 puis l’explosion des datas font que chacun d’entre nous peut s’informer rapidement. Aujourd’hui, nous savons...
À l’ère du Big Data et de l’information massive, il est de plus en plus important de dégager des données fiables et pertinentes, et peut-être encore plus important de pouvoir les analyser pour agir intelligemment. Le Smart Data tire sa source du Big Data....
La lead generation, ou la génération de leads (contacts commerciaux) est la base de la croissance d’une entreprise. La mise en œuvre de chatbots nécessite une équipe, des outils et une stratégie marketing efficace. Dans le secteur de l’e-commerce, l’utilisation des...
Sur ce blog, nous ne sommes pas les derniers à parler d’expérience client. Le terme est plus ou moins sur toutes les lèvres depuis quelques années, à tel point que l’élaboration d’une stratégie d’expérience client s’impose de plus en plus...
En matière de marketing digital, le lead nurturing est la suite logique de la lead generation (ou génération de leads). Il s’agit d’une méthode pour faire progresser vos leads dans le parcours d’achat. Pour booster votre activité, vous devez générer...
Nous utilisons des cookies sur notre site web pour vous offrir l'expérience la plus pertinente en mémorisant vos préférences et vos visites répétées. En cliquant sur "Accepter", vous consentez à l'utilisation de TOUS les cookies. Politique de gestion des données
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Durée
Description
cookielawinfo-checbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.